Skincare, as a ritual. · Yousra Mahros
An editorial skincare world and bilingual commerce journey spanning ritual discovery, product browsing, guided consultation and checkout. The project connects brand strategy, storytelling and interface design.
Brand and interface prototype
Build an experience before a catalogue.
The project connects a brand strategy dossier with an editorial world and skincare discovery journeys. The aim is to link the story, the products and the choice of a routine.
A narrative that helps people choose.
The structured version separates routes, shares a catalogue and cart, and supports two languages. A guided questionnaire complements collection, ritual and editorial pages.
Deliverables
- Brand strategy and experience direction
- Catalogue, product pages and shared cart
- Guided consultation and checkout interface
- Editorial journal and motion explorations
Project scope
A prototype. Payment and order handling are not verified in this export. Skincare claims and commercial outcomes are not presented as evidence. The visual comes from the complete static edition of the same project.